CCI Research Presentations and Publications
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Filters: Keyword is Advertising and Author is Kim, Juran [Clear All Filters]
Sex role portrayals in selected mainstream and African American magazine advertisements. Annual Conference of the American Academy of Advertising.(2007).
Gender role portrayals in American and Korean advertisements. Sex Roles: A Journal of Research. 53, 887-899.(2005).
Strategies for the Super Bowl of Advertising: An Analysis of How the Web is Integrated into Campaigns. Journal of Interactive Advertising. 6, Available: http://jiad.org/vol6/no1/kim/index.htm.(2005).
Sex role portrayals in selected magazine advertisements. Popular Culture Association Conference.(2004).