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CCI News

Advertising and Public Relations Students Travel to Nashville for Networking Trip

Earlier this month, 25 UT advertising and public relations students traveled to Nashville to network with alumni and learn about various types of advertising and public relations opportunities.

Students at DVL SeigenthalerStudents at DVL Seigenthaler (left)

Students were accompanied by Maureen Taylor, director of the School of Advertising and Public Relations, and Lauren Ziegler, school coordinator.

Students’ Documentary to Be Featured in Nashville Film Festival

Welcome Home BrotherThe Nashville Film Festival has announced Welcome Home Brother, directed by School of Journalism and Electronic Media seniors Isaac Fowler and Tim Morris, as an official selection in its short documentary category.

The festival is an Academy Award–qualifying competition and received more than 6,000 entries for 2018.

Fowler and Morris’s eight-minute film documents the experiences of three Vietnam veterans as they find their voice in East Tennessee through the help of the Bill Robinson Chapter of the Vietnam Veterans Association.

Documentary about Burundian Family to Air on PBS Sunday

UT JEM alumni, Ashley Sharp interviewing executive director of Bridge Refugee Services, Drocella Mugorewera. The documentary 7 Days in America, produced by UT’s Land Grant Films, will air on East Tennessee PBS at 6 p.m. Sunday, April 8.

Students in the School of Journalism and Electronic Media produced the documentary, which follows a case worker from Bridge Refugee Services as she helps a Burundian family settling into life in East Tennessee.

UT Grad Student Helps Community While Working on PBS’s Black in Appalachia

Juniper StarrJuniper Starr, a master’s student in information sciences, is helping to preserve the history of African-Americans in Appalachia.

Her work will be part of the East Tennessee PBS digital series Black in Appalachia. The project’s goal is to highlight the history of African-Americans in the development of the mountain South and its culture by collecting materials and narratives, engaging with the public and holding exhibitions.

Allard Named Third CCI Board of Visitors Professor

CCI BOV Professor Suzie AllardSuzie Allard, CCI associate dean for research and SIS professor, has been selected as the third recipient of the CCI Board of Visitors Professorship.

Allard also serves the college as director of the Center for Information and Communication Studies.

Over the Moon(Pie)

Moon Pies

An advertising alum’s tweet sent MoonPie sales soaring.

Patrick Wells (‘14) was working at Knoxville-based advertising agency Tombras Group and managing social media for MoonPie—a coated graham cracker pie with a marshmallow center—when one of his tweets hit the sweet spot in summer 2017.

After Hostess Cakes tweeted that its Golden Cupcake was the official snack of the solar eclipse, MoonPie’s reply, “lol ok,” went viral, racking up more than 196,000 retweets. Find out more at http://www.utk.edu/volunteer_stories/over-moonpie.

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