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Roxanne Hovland

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Taylor, R. E., & Hovland R. (1988).  Salary discrimination against women in entry-level positions in advertising. Eleventh Annual Communications Research Symposium. College of Communications. 147-65.
Tucker, L., Hovland R., & Wilcox G. B. (1987).  Consumer response to Seagram's equivalency TV spots. Journalism Quarterly. 46, 834-846.